SM Jewellery Store Kolhapur started with one goal — to bring affordable, gold-plated Kolhapuri jewelry to every corner of India.
We combine tradition with trust, delivering handcrafted ornaments that reflect Maharashtra’s cultural heritage.
We craft and curate traditional 1 gram gold jewelry — especially Kolhapuri Saaj, Thushi, and Waistbands — for weddings, festivals, and cultural events. Every piece reflects heritage, elegance, and fine craftsmanship.
To make traditional Maharashtrian jewelry affordable, accessible, and fashionable for every woman in India — whether she’s in a city or a small town.
SM Jewellery was founded in Kolhapur, Maharashtra — the land of Saaj and Thushi. Inspired by our rich culture, we began our journey online to serve customers across India with genuine and elegant gold-plated ornaments.